Manage unwanted warmth, restore a softer feel and protect before styling. Start with what your colour needs today, because purple toning, everyday hydration and professional-service aftercare do different jobs.
Celine Claire recommendations only. Price, shipping, tax and payment options adjust automatically for your location.
These routes can overlap, but they are not interchangeable — and a visitor who learns they do not need purple products has also received a good recommendation.
Choose the purple-care route when blonde, platinum, silver, grey, highlighted or lightened sections look warmer than intended. Start with Silver & Purple Shampoo for cleansing plus temporary toning. Choose Purple Mask when you want the conditioning step to deliver temporary violet pigment too.
Compare Purple CareChoose the hydration route when colour is where you want it but the hair needs regular moisture-focused cleansing and conditioning. The Argan Oil Hydrating Shampoo and Conditioner are the everyday pair; Argan Oil Hair Mask is the richer scheduled treatment.
Build a Hydration RouteChoose Heat Shield before blow-drying, flat ironing or curling. Apply it in sections to damp or dry midlengths and ends, distribute it evenly and let visibly wet mist dry before a hot tool touches the hair.
Protect Before StylingChoose the Keratin & Botox pair for its approved daily smoothing, softness, detangling and anti-frizz positioning on colour-treated or processed hair. If the hair recently received a professional keratin or Hair Botox service, first confirm compatibility and follow that service’s waiting period before washing.
Understand Service Aftercare
Purple pigment is useful when yellow or brassy-looking warmth appears in blonde, platinum, silver, grey, highlighted or lightened hair. It is not automatically the right choice for red, copper, black or evenly dark brunette colour. A brunette customer with blonde balayage may apply purple care to the lightened sections where unwanted warmth is visible rather than expecting it to transform untreated dark hair.
Purple products deposit temporary violet pigment. They do not bleach, lighten or permanently colour the hair. Starting shade, porosity, previous services, timing and frequency can affect how the dry result looks.
If the tone is already where you want it, move to moisture and protection rather than adding pigment by default.
A 300 ml highly pigmented weekly toning shampoo for blonde, bleached, platinum, silver and highlighted hair across textures, when unwanted yellow or brassy-looking tones begin to show. It cleanses while depositing temporary violet pigment.
Use once weekly under the current direction, then adjust future timing from the dry result rather than assuming longer is always better.
A 400 ml highly pigmented violet conditioning mask for blonde, platinum, silver, grey and highlighted hair. It helps soften the appearance of yellow and brassy-looking warmth while supporting softness, smoother feel, shine and manageability.
Use weekly or as needed. Avoid stacking several highly pigmented products more often than the hair’s tone requires.
The full blonde range lives in Blonde Hair Care.
Both purple products are highly pigmented. Gloves, protected clothing and non-porous surfaces are part of the method — and thorough rinsing is what keeps the result a tone correction rather than a violet cast. Begin conservatively and judge only the dry result.
Use a compatible shampoo, then Purple Mask for no more than five minutes. The mask replaces conditioner. Choose this when conditioning plus a measured pigment step fits the immediate need.
Use Silver & Purple Shampoo for approximately one minute or up to five minutes, rinse and follow with a compatible regular conditioner. Choose this when cleansing and tone correction are the priority.
Use Silver & Purple Shampoo within its one-to-five-minute range, rinse, then Purple Mask for no more than five minutes instead of regular conditioner. Both products are highly pigmented — begin conservatively, watch the dry result and do not repeat the full route more often than necessary.
When the tone is where you want it, use a hydration-focused shampoo and conditioner or scheduled non-purple mask. More pigment is not better when no tone correction is needed.
Colour-treated hair may feel rougher, less flexible or harder to detangle. A regular moisture-focused wash routine can support softness, shine and manageability without turning every wash into a toning session.
The current bundle contains the Argan Oil Hydrating Shampoo, the Argan Oil Hydrating Conditioner and the Purple Mask for Blonde Hair — a regular hydration pair plus a scheduled purple conditioning mask.
Silver & Purple Shampoo is not included. This is not the complete two-product purple-toning routine.
Heat Shield Hair Spray is a 100 ml thermal styling product for damp or dry hair. It belongs before blow-drying, flat ironing or curling — not after heat exposure as a repair claim.
Coverage depends on hair length, density and section size — there is no universal spray count or temperature.
Moroccan Argan Oil can support shine, softness, smoother feel and manageability when its measured methods are kept separate. For dry-hair finishing, use 1–2 drops over clean, dry lengths and ends. Fine, short or easily weighed-down hair should begin at the lower amount.
The dry-hair finishing method is not an overnight scalp treatment. The product’s separate overnight hair-and-scalp, shampoo-boost and leave-in methods each keep their own amount and placement.
Keratin & Botox Shampoo and Keratin & Botox Conditioner are daily smoothing-maintenance products for colour-treated, chemically processed, dry, frizzy or difficult-to-manage hair. Their current product records also position them for maintenance after compatible professional Hair Botox or keratin services. Neither product is the professional treatment itself.
Choose this pair when smoother-looking manageability, detangling, softness and anti-frizz care are the main wash-day goals. It does not permanently straighten hair, repeat a salon service or guarantee how long a professional result lasts.
Follow the waiting period and care instructions provided for the exact professional service. This page does not replace that protocol with a universal number of hours or days.
Browse the full ranges in Colour-Treated Hair Care and Blonde Hair Care.
Useful colour-care proof is specific: the same person’s hair in matched lighting, the exact product and timing used, and the dry result. Editorial imagery on this page is never presented as a customer result, and no marketplace ratings are imported.
Customer reviews for the purple-care products appear here only when they are published on the exact product — nothing borrowed, nothing pooled, nothing invented.
One of my favourites is the Moroccan Argan Oil ( hydrates and softens hair) WITH OUT making fine hair oily or greasy! As someone with fine hair personally, I can relate. I was VERY impressed to find that it actually does not make my hair greasy… and still gives me incredibly soft manageable, shiny hair!
As someone who gets Keratin treatments 1-2 times a year, I'm really careful with the shampoo and conditioner I use because I want the treatment to last as long as possible! Celine Claire's shampoo and conditioner, and their hair mask, is truly the best one I've ever tried. My treatment has been intact for more than 3 months just by using this shampoo - and I've already pre-ordered the next batch of shampoo and conditioner for when I run out! Would highly recommend these products, and the customer service is amazing too 🙂
No. Purple shampoo is intended when blonde, platinum, silver, grey, highlighted or lightened sections show unwanted yellow or brassy-looking warmth. Other colours may need hydration or heat protection without violet pigment.
No. It deposits temporary violet pigment to soften the appearance of yellow or brassy-looking warmth. It does not bleach or lighten the hair.
Use approximately one minute for subtle toning or up to five minutes for a more intensive result, then rinse thoroughly. Begin conservatively and assess the dry result.
The current direction positions it for once-weekly use. Adjust future timing and frequency according to the dry result and current package guidance rather than adding more pigment automatically.
Yes. Wear gloves and protect clothing and porous surfaces because highly pigmented violet formulas may transfer or stain.
Silver & Purple Shampoo cleanses and tones during the shampoo step. Purple Mask conditions and tones during the mask step. Their timing and what follows are different.
Under the current approved direction, leave it on for no more than five minutes, then rinse thoroughly.
No. Purple Mask is the conditioning step on that wash day, so skip regular conditioner.
Yes, as a planned full purple routine when stronger toning suits the hair. Keep each product within its own timing, begin conservatively and avoid repeating the full pigmented routine more often than needed.
No. Choose shampoo-only, mask-only or a planned full purple routine according to whether cleansing, conditioning or stronger temporary toning is needed.
They may affect blonde, highlighted or lightened sections within brown hair. Do not expect a visible toning result on untreated dark brown sections.
Temporary violet deposit can be more visible on very light, porous or overprocessed hair, especially with longer timing or frequent use. Begin conservatively, rinse thoroughly and judge the dry result.
Choose regular hydration care, such as Argan Oil Hydrating Shampoo and Conditioner, and schedule a richer mask only when needed. Purple pigment is unnecessary when tone correction is not the goal.
No. They are separate products. The conditioner has a regular rinse-out method and a separate longer conditioner-as-mask method. Argan Oil Hair Mask has its own directions and role.
Do not stack them automatically. Choose the mask that matches the immediate goal: purple toning plus conditioning, or a non-purple richer moisture treatment.
Use Heat Shield Hair Spray on damp or dry hair in sections before the tool. Distribute evenly and allow visibly wet mist to dry before direct contact with a flat iron or curling tool.
Use the lowest effective setting for the hair, tool and style. There is no one universal temperature, because hair condition, density, texture and tool performance vary.
Yes. Their current product records also position them for colour-treated, chemically processed, dry and frizz-prone hair. A recent keratin or Hair Botox service is not required for ordinary colour-care use. If a professional service was performed, its compatibility rules and waiting period control the first wash.
No. It is an after-treatment maintenance shampoo, not the professional Hair Botox or keratin service.
No shampoo, conditioner, mask, oil or spray is promised to prevent all fading. The colour formula, water temperature, wash frequency, sun, pool exposure, heat styling and service-specific care can all affect how colour changes. Choose products for the documented job and follow the colour professional’s instructions.
There is no one schedule for every scalp, texture, colour formula or styling routine. Wash when the scalp and hair need cleansing, use the appropriate conditioner, and follow any waiting period or frequency given for the exact colour or smoothing service.
Celine Claire is a Canadian haircare brand. Individual product manufacturing details are stated only where exact product documentation is approved.
Use the Hair Quiz for a Celine Claire product starting point, or begin with the route selector on this page: tone, moisture, heat or compatible service aftercare.
Tone when unwanted warmth appears. Hydrate when the colour looks right but the hair feels dry. Protect before heat. Follow the correct aftercare when a professional service changes the routine.
Product Match
Colour-Treated · Compatible
A deeper wash-day option that pairs with colour-treated care — use its directions to fit into your existing colour routine.
From the Journal
